Huntingburg Country Club was a project that developed over time. A print-only customer, they came to us in 2018 to create a new logo. Their hope was to get away from the stuffy country club feel, and move to a more laidback, family-friendly vibe. Afterall, out of all the country clubs in the area, HCC is the one you can almost always find members hanging out in the club house (either after a round, at the turn, or just shooting the sh…breeze). Several options were presented, but the members all gravitated towards this hand drawn, informal logo.
In 2020, HCC decided it was time to continue with the growth of their brand. They were relatively heavy users of social media but did not have their own website or much swag to go around. Branded by Woods met with the board to discuss what options they were looking for and then went to work. We assisted in obtaining a domain, website layout and design, professional photography of each hole and online storefronts for member gear.
This project was truly an honor. Wally Sutt is a local gentleman that came to us with an idea. He had been through quite a bit in his young life; the loss of a leg, the loss of over 120 pounds, and now, unfortunately, terminal cancer. All that being said, Wally’s outlook on life was amazing. In the time he had left, he wanted to find a way to give back to his community and help others who are battling health issues of their own. We worked with Wally to create a brand using his silhouette and signature that shows strength, stability and perseverance. Wally then allowed us to help him create online digital storefronts in which he sold his branded apparel; with all proceeds being donated back to people and families in need in his local community.
Wally is still fighting an amazing fight, and we can proudly say he has been able to make numerous cash donations due to his brand and, more importantly, who he is as a person. We are the lucky ones to get to work with him on these projects.
When Kara Glendening reached out to us to help create a logo for her new business, we knew we needed to create a design not only honoring the nature of her therapeutic counseling business, but also the inspiration for its name – Piece by Piece Counseling.
Kara’s mother is described as “a woman with a beautiful heart who thought of others long before she ever thought of herself. She was incredibly talented. She loved everything fabric and created beautiful pieces…by taking small, sometimes simple, sometimes intricate pieces of fabric and putting them together to make something amazing. During her battle with Acute Myeloid Leukemia, she took each day, each piece of her illness and battled like a champion.”
The symbolmark of the logo is based off of one such quilt design and is meant to represent the goal of Piece By Piece which is to help clients with the piece or pieces of their lives that can be polished or changed in a way that helps their overall wellbeing. Once the logo was finalized, we began to build the brand identity for the business. This included brand assets such as official brand colors, fonts and brand guidelines. We also created brand touchpoints in the form of business apparel, printed materials and website. Together, we have built a partnership to capture the vision of our client piece by piece.
The Huntingburg Farmer’s Market reached out to us with a small budget in order to revamp their logo upon their upcoming move to the newly finished Market Street Park. A growing market moving into a beautiful new space needed a fresh new look to reflect their new home. The rafters of the pavilion serve as the pillar of their new logo and the font was chosen to express an organic, down-home feel. As a subset of Destination Huntingburg, the market supports our local growers and encourages our community to take advantage of quality, nutritious and local goods.
Schmutzler Agency is a family-owned, insurance agency with a strong reputation for its professionalism and service. While Schmutzer Agency had a strong business, it lacked a true brand. Brad and Derek Bolling, the owner/agents, approached us with the goal of creating a brand that would be identifiable and long lasting. They had ideas of what they thought they wanted, but after several meetings, realized what they wanted was something completely different. Our team at Branded by Woods, helped guide them step-by-step through the rebranding process. Brad and Derek found, through this process, that the word “Agency” in their name was somewhat confusing to new clients. They found simply changing the name “Agency” to “Insurance” helped clear up this confusion, as well as, created a more optimized web presence.
Derek and Brad wanted a logomark that could stand alone and be used in conjunction with their name. The S logomark gives a fresh feel and has become recognizable for their brand. With the new logomark, we wanted to update the font to give the brand a more modern, simplistic look.
In 2017, the new owners of Bob’s Liquors came to us to have a logo created. They had just purchased the long-time liquor store and knew the name had to stay; but the branding (if you could call it that) had to go. The new owners wanted something simple, to the point and would look good on shirts, hats and coolies. We came up with this one-color, bottle ring design with “Bob’s” as the focal point (since that is what it is known as to all of its patrons). The new logo received rave reviews from the owners and customers alike.
Fast forward to 2019 and our clients returned with a special project. They were opening a second location and wanted us to come up with the design for the new store. They wanted the new store to have a unique look and feel with its own artwork and minimal big-box branding and wall-neons. Additionally, they wanted a fresh look on the old, “LIQUORS” sign that stood out in front of the original location.
The new owner of SunBlest Lawn Care approached us needing a brand refresh. He had recently purchased the business, and wanted to give his company a fresh new look – while holding true to its roots. He had previously worked with an online, logo design company and was not happy with what he was seeing. So, he called us.
We sat down with the owner to get a better understanding of what he was looking for. We then took his suggestions, coupled them with the current brand identity and developed a much cleaner, modernized brand that put the company’s name front and center. We then carried this theme into truck redesigns, identity systems, door hangers, promotional pieces and mailers. Today, we still work with SunBlest Lawn Care as their defacto-marketing department.
Huntingburg Country Club was a project that developed over time. A print-only customer, they came to us in 2018 to create a new logo. Their hope was to get away from the stuffy country club feel, and move to a more laidback, family-friendly vibe. Afterall, out of all the country clubs in the area, HCC is the one you can almost always find members hanging out in the club house (either after a round, at the turn, or just shooting the sh…breeze). Several options were presented, but the members all gravitated towards this hand drawn, informal logo.
In 2020, HCC decided it was time to continue with the growth of their brand. They were relatively heavy users of social media but did not have their own website or much swag to go around. Branded by Woods met with the board to discuss what options they were looking for and then went to work. We assisted in obtaining a domain, website layout and design, professional photography of each hole and online storefronts for member gear.
The new owner of SunBlest Lawn Care approached us needing a brand refresh. He had recently purchased the business, and wanted to give his company a fresh new look – while holding true to its roots. He had previously worked with an online, logo design company and was not happy with what he was seeing. So, he called us.
We sat down with the owner to get a better understanding of what he was looking for. We then took his suggestions, coupled them with the current brand identity and developed a much cleaner, modernized brand that put the company’s name front and center. We then carried this theme into truck redesigns, identity systems, door hangers, promotional pieces and mailers. Today, we still work with SunBlest Lawn Care as their defacto-marketing department.
This project was truly an honor. Wally Sutt is a local gentleman that came to us with an idea. He had been through quite a bit in his young life; the loss of a leg, the loss of over 120 pounds, and now, unfortunately, terminal cancer. All that being said, Wally’s outlook on life was amazing. In the time he had left, he wanted to find a way to give back to his community and help others who are battling health issues of their own. We worked with Wally to create a brand using his silhouette and signature that shows strength, stability and perseverance. Wally then allowed us to help him create online digital storefronts in which he sold his branded apparel; with all proceeds being donated back to people and families in need in his local community.
Wally is still fighting an amazing fight, and we can proudly say he has been able to make numerous cash donations due to his brand and, more importantly, who he is as a person. We are the lucky ones to get to work with him on these projects.
In 2017, the new owners of Bob’s Liquors came to us to have a logo created. They had just purchased the long-time liquor store and knew the name had to stay; but the branding (if you could call it that) had to go. The new owners wanted something simple, to the point and would look good on shirts, hats and coolies. We came up with this one-color, bottle ring design with “Bob’s” as the focal point (since that is what it is known as to all of its patrons). The new logo received rave reviews from the owners and customers alike.
Fast forward to 2019 and our clients returned with a special project. They were opening a second location and wanted us to come up with the design for the new store. They wanted the new store to have a unique look and feel with its own artwork and minimal big-box branding and wall-neons. Additionally, they wanted a fresh look on the old, “LIQUORS” sign that stood out in front of the original location.
When Kara Glendening reached out to us to help create a logo for her new business, we knew we needed to create a design not only honoring the nature of her therapeutic counseling business, but also the inspiration for its name – Piece by Piece Counseling.
Kara’s mother is described as “a woman with a beautiful heart who thought of others long before she ever thought of herself. She was incredibly talented. She loved everything fabric and created beautiful pieces…by taking small, sometimes simple, sometimes intricate pieces of fabric and putting them together to make something amazing. During her battle with Acute Myeloid Leukemia, she took each day, each piece of her illness and battled like a champion.”
The symbolmark of the logo is based off of one such quilt design and is meant to represent the goal of Piece By Piece which is to help clients with the piece or pieces of their lives that can be polished or changed in a way that helps their overall wellbeing. Once the logo was finalized, we began to build the brand identity for the business. This included brand assets such as official brand colors, fonts and brand guidelines. We also created brand touchpoints in the form of business apparel, printed materials and website. Together, we have built a partnership to capture the vision of our client piece by piece.
Schmutzler Agency is a family-owned, insurance agency with a strong reputation for its professionalism and service. While Schmutzer Agency had a strong business, it lacked a true brand. Brad and Derek Bolling, the owner/agents, approached us with the goal of creating a brand that would be identifiable and long lasting. They had ideas of what they thought they wanted, but after several meetings, realized what they wanted was something completely different. Our team at Branded by Woods, helped guide them step-by-step through the rebranding process. Brad and Derek found, through this process, that the word “Agency” in their name was somewhat confusing to new clients. They found simply changing the name “Agency” to “Insurance” helped clear up this confusion, as well as, created a more optimized web presence.
Derek and Brad wanted a logomark that could stand alone and be used in conjunction with their name. The S logomark gives a fresh feel and has become recognizable for their brand. With the new logomark, we wanted to update the font to give the brand a more modern, simplistic look.
The Huntingburg Farmer’s Market reached out to us with a small budget in order to revamp their logo upon their upcoming move to the newly finished Market Street Park. A growing market moving into a beautiful new space needed a fresh new look to reflect their new home. The rafters of the pavilion serve as the pillar of their new logo and the font was chosen to express an organic, down-home feel. As a subset of Destination Huntingburg, the market supports our local growers and encourages our community to take advantage of quality, nutritious and local goods.
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